Journal of Professional Pricing - First Quarter 2011

• Implementing Value Selling: 5 Key Lessons from Both Sides of the Table by Christopher D. Provines
• The Pricing Function in Industrial Markets by Stephan M. Liozu, CPP and Dr. Andreas Hinterhuber
• Then and Now: 25 Years of Pricing History by Annette Ehrhardt

File Type: pdf
Categories: 2011