• Higher Return Introductory Pricing Strategies by Rob Docters, Dr. Raul L. Katz, Jerry Bernstein and Bert Schefers
• List Price Optimization for Additional Profit by Dr. Andrea Maessen, Dr. Karl-Heinz Sebastian and Olivier Dallemagne
• ‘Getting the Models Right’: How to Value Hard-to-Price Assets by Knowledge@Wharton
• Pricing Research – What Do Our Customers Value? by Paul Hague and Matthew Harrison