competition based pricing

Article archives from the Pricing Pricing Society

Competition-Based Pricing: Should Competitors Guide Your Prices?

How does competition-based pricing work? And when does it make sense to use it? In this article, the author analyzes the pros and cons of competitive pricing and its application, especially in the context of rising global inflation. In the current environment, the majority of companies will need to examine how they can increase their prices rather than drop them to match the competition, as the author explains.

By |2022-10-27T20:09:41+00:00January 31, 2022|Competitive Pricing, Pricing Analytics|0 Comments

Applied Game Theory Reveals Competitor Reactions to Pricing Optimization.

What at first may seem like an optimal pricing structure can look very different when taking into account a competitor’s reaction. In this article, the authors present a case study that analyzes the importance of considering competitors’ reactions when a price-leader is planning to optimize its portfolio pricing.

By |2024-02-17T19:06:13+00:00August 31, 2017|Price Optimization, Pricing Articles|0 Comments
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