market research

Article archives from the Pricing Pricing Society

The Art of Effective Market Research for Pricing

In the realm of market research for pricing, avoiding common pitfalls is essential to deriving true value from the endeavor. The test for market research for pricing success lies in its ability to confidently guide companies toward improved pricing strategy, steady growth, and increased profitability. In this article, the author outlines ten common failures associated with pricing market research and provides best practices for both avoiding these pitfalls and also developing actionable, insightful research for your pricing operations.

By |2023-10-31T16:43:04+00:00October 31, 2023|Pricing Articles, Pricing Research|0 Comments

6 Best Practices for Pricing Research

Businesses in all markets should constantly be looking for ways to increase profits and better optimize every aspect of their operation. One proven way to do so is by evaluating pricing strategies and utilizing solid pricing research to make sure they maximize profits. In this article, the author presents six best practices pricers should employ when conducting pricing research.

By |2024-02-17T19:52:17+00:00September 30, 2017|Pricing Articles, Pricing Research, Pricing Strategy|0 Comments
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