Strategic Pricing Movements Q3-Q4 2017
In this article, the author examines several high-profile, strategic pricing movements and strategies implemented by companies in Q3-Q4 2017.
Business Model Digital Transformation: What does it mean for go-to-market strategies?
In this article, the authors explore the need for and the methodology of business model innovation and examine how technology is disrupting traditional legacy business models and forcing organizations – and pricing teams - to adapt quickly to survive.