Pricing can mean various things in various industries and companies. Similarly, the tasks that different pricing professionals require at different stages in their career vary considerably as well. However, there are certain commonalities in the type of skills that pricing professionals use at different levels of maturity, as the author explains.
2020 will mark the release of the fourth generation Certified Pricing Professional (CPP) program, the only globally recognized pricing designation. In this article, the Academic Advisor to the CPP designation explains what is new about “CPP 4.0” and explores what CPP designates, what challenges it qualifies pricers to address, and the development process and academic integrity involved in the creation of the curriculum, materials and testing models.