pricing transformations

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The end of incremental: How data is causing a sea change in pricing

The era of the 1% rule, the long-term benchmark for the benefits of strategic pricing, is rapidly ending. The much greater pricing opportunities for firms today are in innovation and transformation. In this article, the author explains the reasons for this shift and presents strategies for developing pricing strategies for this new pricing landscape.

By |2023-10-29T20:04:32+00:00September 30, 2018|Pricing Articles, Pricing Strategy|0 Comments
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