Author: Mike Brenner
We are in unchartered waters of a global pandemic and macroeconomic uncertainty. In this environment, how should businesses adjust their strategies to best address the unpredictable market? Are price cuts – or price increases – warranted to protect growth and margins? Author Mike Brenner is a Director at INSIGHT2PROFIT. He has more than 10 years of pricing experience in both industry and consulting services and is a veteran of 20+ profitability improvement initiatives. He can be reached via https://insight2profit.com/ or through the original article here.
The Pricing Advisor, October 2020
We are in unchartered waters of a …Read More



