Authors: Sara Yamase, David Klemperer, Filippo Gesuato
2023 was a tough year for many industries – including tech. However, despite a rocky start to 2024, many companies still expect to return to revenue growth in 2024 according to the results of Simon-Kucher’s 2023 Global Software Study. How? By implementing the four best practices of top-performing companies, which the authors explain in this article. Sara Yamase (sara.yamase@simon-kucher.com) is a Partner in the Houston office, David Klemperer (david.klemperer@simon-kucher.com) is a Senior Manager in the San Francisco office, and Filippo Gesuato (filippo.gesuato@simon-kucher.com) is a Manager in the Chicago office of Simon-Kucher …Read More