Author: Per Ohstrom
On the most basic level, businesses need to meet their customers’ needs by delivering products and services that are considered worthy of the price paid. In each industry, there will be several competitors trying to compete for the customer dollar. The size of your business matters much less than having a sound strategy. This article is an excerpt from the author’s recent eBook “Selecting a Strategy for Market Leadership,” which can be downloaded here. Per Ohstrom is CMO at Chief Outsiders. He works with mid-size to large private and PE-led industrial companies to create and …Read More
