Authors: Dr. Philipp Biermann, Kornelia Reifenberg, Tim Brzoska

With rising prices, raw material costs, and energy expenses, it’s safe to say goods are more expensive than they have been in years. And there seems to be no relief in sight. In this article, the authors explore best practices for pricers in both B2B and B2C industries to grow profits despite inflation. Dr. Philipp Biermann (phillip.biermann@simon-kucher.com) is a Senior Partner in Simon Kucher’s Cologne, Germany office. He leads the firm’s global Business Services Practice and has completed nearly 100 projects on five continents since 1999. Kornelia Reifenberg (kornelia.reifenberg@simon-kucher.com) has …Read More